www.airhb.co.nz
Following a rigorous selection process to validate training programmes and quality systems, and to confirm the ability to adopt airline-styled selection criteria and training standards Air Hawke’s Bay has been appointed as an Air New Zealand Aviation Institute Flight Training Organisation (FTO) Partner. There are only five such organisations in the country. By choosing to train with an Air New Zealand Aviation Institute FTO partner, prospective pilots will be assured they are:
- Joining a flight training programme designed to produce commercial airline pilots
- Likely to succeed as they have met airline styled entry-criteria for programme selection
- Interaction with airline personnel from day one
- Be Air New Zealand’s preferred low-hour candidates for turbo-prop first officer positions in times of high demand for new pilots
The new Air Hawke’s Bay website needed to communicate the high standards of training programs and the organisational professionalism it took Air Hawke’s Bay to gain FTO status. It also needed to appeal to a diverse mix of domestic and international student clients, both visually and in the copy – and stand out from the other FTO Partners.
The primary purpose of the site was to provide information to, and generate enquiry from, prospective national and international flight students. To do this, a key element was providing clear, simple and frequent encouragement and opportunities for visitors to the site to enquire further.
We were really impressed with the team at Grow. They were well organised and delivered to the agreed timeframe. During the development phase there was continuous interaction on the progression which made the end result very satisfying. Great Service and Great Result!!!
Kevin England, Chief Executive, Air Hawke’s Bay

